When Wikipedia begins an entry with This article has multiple issues you know it’s not a cut-and-dry term:

Semantic Web is a term coined by World Wide Web Consortium (W3C) director Sir Tim Berners-Lee[1]. It describes methods and technologies to allow machines to understand the meaning – or “semantics” – of information on the World Wide Web[2].

I’m not going to reproduce the whole article here. Wikipedia would apparently appreciate your input.

Here’s my breakdown:

Semantic Web = automated connection-making.

There’s a lot of techno-babble in the mix (which, I have to admit, I kind of get off on), but when we break it down, that’s what we mean by Semantic Web: digital content that an automated service can crawl, make sense of, and connect to other digital content.

Semantic Web: Good Shovel, Not the Gold

As the “resident expert” (my expertise is relative to the context of my residency, I know) on Oracle Universal Content Management, I have a great appreciation for the technical groundwork that goes into developing for Semantic Web opportunities: metadata setup, HTML5, etc., etc., etc. It’s a beautiful Web we weave. But that Web still hangs on communication. Semantic Web is just another good shovel. Intelligible, relevant content is still what we’re digging toward.

Rachel Lovinger of Razorfish recently posted a presentation, There’s No Semantic Web Without Content and Data, about Semantic Web and intelligent content strategy.